Metaverse adoption in agriculture sector expected to be a key focus area in 2023

TechInsight360 

 

The concept of the metaverse has been gaining significant attention inrecent years, and its potential applications in various industries are being explored and the agriculture industry is no exception. Revolutionizing the approach to agriculture, metaverse is driving the growth with innovative opportunities towards sustainable agricultural practices and profitability. TechInsight360 expects the adoption of metaverse in the agricultural industry will gain rapid momentum in the coming years owing to its potential to contribute to the growth of the industry.



One of the major advantages of metaverse adoption in agriculture is its prospects to improve farming practices. Farmers can use the metaverse to replicate different scenarios and test the impact of various factors on their crops. The recent partnership between Aerofarms and Nokia Bell labs is an example of how sensing, machine-learning (ML) and immersive technologies can be used to attain operational excellence in agriculture. 




  • Tech firm Nokia Bell Labs has designed a technology with its advanced ML capabilities and AI-enabled autonomous drone control solution to provide operational insights to Aerofarms on the growth of plants in the farm. 

  • Multiple drones flying across the farms will monitor various aspects including identifying poor growth areas such as uneven plant height and spotting on plants, and forecasting the production yield of the farm.

  • Nokia Bell Labs has also created a digital twin of the farm to give a real-time experience and monitoring of the entire farm. The data collected can be used by Aerofarms in optimizing the use of water, nutrients and energy, fixing the issues, maintaining high quality yield and improving the production yield. 



The metaverse offers a great platform for various stakeholders such as farmers, producers and retailers in the agricultural business to connect and collaborate to improve their business prospects. 



Agoverse, a blockchain-based platform, has launched an agricultural marketplace, which is a multiple vendor platform with access to a distinct blockchain advertising metaverse. The marketplace will enable vendors to own an online store and also manage secured payment options, shipping and tracking of orders through the platform. The vendors will also have access to an advertising metaverse that will allow them to make interactive and immersive advertisements to promote their products and services to the global audience.



Another potential application of the metaverse in agriculture that is gaining pace is creating awareness towards sustainable environmental and agriculture practices through an immersive experience.   Farmers can be trained on new farming techniques and technologies, and researchers can use the metaverse to showcase their latest research findings. 




  • One of the early adopters of metaverse to spread awareness about regenerative agricultural practices through a gaming experience in Roblox was the largest manufacturer of prepared potato products, McCain. 

  • Africa’s first metaverse platform, Africarare, recently collaborated with the non-profit institution Innovation Africa to give the rural population of Africa access to clean drinking water and use of solar, water and agricultural technologies of Israel. As part of the collaboration, Africarare has designed a customized village for Innovation Africa in Ubuntuland, a virtual world in Africa, to create awareness about the organization and their contribution towards community work. Africarare also plans to launch a collection of 5 Water Drop NFT collections called Drops of Life for raising funds for the cause.



Read more about NFT’s at: https://www.techinsight360.com/view-point/non-fungible-tokens-are-driving-in/55



In conclusion, the metaverse has the potential to revolutionize agriculture by improving farming practices, supply chain management, and awareness towards sustainable agriculture. However, there will be challenges that will need to be addressed to fully realize the potential of the metaverse in agriculture. With the evolution of technology, it will be interesting to witness various ways of metaverse integration into agriculture and its impact on the industry as a whole.

 

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